What is Advertising and Promotional Design?
Successful advertising connects a product or service with interested consumers. Through eye-catching visuals and clever copy , ads designed to influence the consumer to use his or her purchasing power by highlighting the features and benefits of products and services.. Promotional design brings wider appeal through direct mail pieces, flyers, coupons, websites and point of purchase displays.
Advertising takes place in various forms, including magazines, posters, TV commercials, radio spots, signs, newspaper ads, billboards, vehicle banners, Internet ads. A logo, contact information or date can be printed on practically any material and turned into an advertisement—hats, shirts, cups, umbrellas and much more! Below are samples of product and service promotions from Cre8tive Media Design.