Branding is the process by which you create a #message that relays #value to the consumer about your products and services. Its communicated via #visual #presentation of your marketing through direct, active and passive channels. Social media is a popular and #cost #effective tool for #advertising. If you also have a brick and motor location, make sure your carry your branding throughout …
Branding Challenges for Entrepreneurs Building branding can be difficult without a clear direction or vision for the company. Being sure that your marketing strategy is suitable for the desired audience is key. A bit of brainstorming and internet research can aid in charting the course, but good market research primary and secondary, can help you …
As the holiday season approaches, take some time to contemplate what you would like to achieve with your business next year. Some service based businesses may experience a slow point during the year and instead of giving up, let’s come up with ideas to close out the year with a bang! Many small businesses do …
Smart Business & Design 101 Components of a Great Logo There are some things that are consistent with any type of business and one of those things is the need for marketing. Marketing is more than the act of sales or sharing information about your business. It’s an art in more ways, than one. …
We have provided personalized designed services for growing small businesses and nonprofits from Alaska to Virginia! What are you waiting for? You have had this business idea for years, but have yet to make a move… If you did, then congratulations on believing in the power to change your life through entrepreneurship. Welcome the world …
Are you starting a new business or working on a new image for your existing business? With the advancement of online marketing through social media you can increase your reach by nearly 30% in a fairly short amount of time. Using social media the right way entails using some form a consistency that creates brand recognition …
Do you know who your ideal client is? As you prepare for the next quarter’s sales meeting, take some time to think about who your ideal client is. Who are you marketing to and who do you want to take interest in your business and services? Gender Age Income Level Need for services or products …
What are the small business cardinal rules of marketing? Gearing up for the New Year’s sales goals? No time like the present to put things in perspective. What does 2015 have in store for your business? Planning for success, means taking a look at goals and duplicating positive results. Efforts that were less effective …
Holiday Marketing Tips for Any Business Season’s greetings, are you taking advantage of the busiest shopping season of the year? Savvy marketers east and west, are making the moment count. You can get entwined with your “inner savvy” with a few tips to get you going. Never miss an opportunity to reach out to your …